*The EcoSuite has now sold. Please visit the presentation centre for more information about suites available at Reve or other Tridel locations downtown.*
Last night, Tridel employees, partners, suppliers and media partied like they lived at Reve. And the living is good. (Check out more photos on Facebook)
It was my first chance to check out Reve’s party space. The multiple conjoining rooms seemed more like a classy lounge, minus the pretension, than most condo party rooms I’ve been in, those that remind me more of dorm lounges.
Partiers chatted and sipped Ontario-produced Sibling Rivalry wine and Mill Street beer in the open space that is accented with red, white and black elements. Waiters, from Jamie Kennedy Catering, weaved in and out with grilled satay, fresh fries served in paper cones, and fried mushroom concoctions. Flat screen televisions showed live feeds of the Twitter conversation surrounding the party and the EcoSuite unveiling – the main attraction.
Jim Ritchie, VP of Sales and Marketing, welcomed the crowd and discussed how Tridel’s newest innovations will make communities more efficient, thus allowing “us to put savings back into features and functionalities that add value to the living experience.”
“We’re now at a record number of projects overall in the Toronto CMA — 300 projects, almost 80,000 units – but the amazing thing is that only 16 percent of those 80,000 units are unsold. That’s a record low for the market,” said Ben Myers, Executive Vice President of Urbanation, reporting on the industry. “The market is really fantastic. Honestly, I look for negative things to talk about in my report but every one of the key indicators that we look at in terms of the health of the market is positive right now.”
Jamie James, Environmental Consultant, discussed Tridel’s sustainability initiatives and the need to continue to raise the bar. Bill MacGowan, Cisco Business Specialist, described how technology has become the global enabler, joking though that “I haven’t quite seen a cappuccino machine that is IP enabled, yet I’m sure it’s coming out of Europe as we speak.”
After the talks, the crowd ascended on the spotlight of the event – the EcoSuite. There really was an excitement to the air as the crowd tried out each feature, asked questions of all the knowledgeable people in the room and admired the green design.
The common joke throughout the night, which really summed up the response to the EcoSuite was: “Don’t worry about selling the suite, I’m buying it!”


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